Grupo Faustino´s Wines harmonize with the cuisine of Eneko Atxa to woo the Asian MarketThursday, February 8th 2018
Grupo Faustino and Eneko Atxa who is chef and owner of the restaurants Azurmendi and Eneko (four Michelin stars) have made a new joint initiative for the first time outside Spain to consolidate their presence in Asia.
Both companies already have an important international presence and the Taste The World proposal will strengthen their role in these markets. This first stage has consisted of three presentations in different fields and for different audiences:
Taste The World Asia
February 1, 2018 - Gala dinner at the Hotel Rosewood Hotel in Beijing: The select guests were able to enjoy some of the most representative wines of the group such as Faustino Icon Edition or Portia Prima accompanied by the suggestive dishes that Eneko Atxa designed for their perfect pairing.
Different personalities attended such as His Excellency Mr. Alberto Carnero the Spanish Ambassador to China as well as those responsible for the main sectoral departments. Correos was represented by its president Francisco Javier Cuesta. It is worth mentioning the presence of the board of directors of Cofco Wine & Wine headed by Castle LI who is the president of this distributor which can boast of being the largest in the world. Other prominent local importers who work with Grupo Faustino also attended.
Lourdes Martínez Zabala advisor of Grupo Faustino and her team and Eneko Atxa together with a selection of their chefs described on stage the project Taste The World and the wines and the different culinary creations presented.
02 February 2018 - Showcooking for local media, sommeliers and prescribers at the Rosewood Hotel in Beijing: On this occasion Grupo Faustino and Eneko Atxa transmitted the concept Taste The World to a selected group of 70 people. Eneko Atxa shared with these professionals his way of understanding cooking and tasting with the group´s wines.
February 7 - Private Dinner at Japan´s Eneko Tokyo Restaurant: This most exclusive event was reserved for a small number of VIP diners and specialized journalists from Japan. The framework for this dinner was the restaurant that Eneko Atxa inaugurated last September and that in this short space of time has become a gastronomic reference in Tokyo.
Faustino & Eneko
These events mark another stage in the dream of consolidating beyond our borders the values that have turned Grupo Faustino and Eneko Atxa into references of high quality wines and gastronomy worldwide.
A path that began with a historical pairing, following the main milestones that have transformed Grupo Faustino during its more than 150 years of history, under the culinary interpretation of Eneko Atxa. In the coming months several events will take place in Spain and Europe that will develop the concept Taste The World.
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